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Hot Products

Why are some items more attractive to shoplifters than others? Part of it has to do with value per pound, but other things about products can make them HOT. Something is more likely to be stolen if it is...

What goods are CRAVED? Click here to see a list.

Click here to see the article that discusses CRAVED in more detail. You can read or download it for free!

Do you remember the scene from a Woody Allen movie when he goes into a store to buy condoms and is mortified when the cashier asks for a price check in a very loud voice? Whether or not items are CRAVED, they are likely to be shoplifted if it is embarrassing to buy them. Drug stores carry a lot of these items, such as birth control items, "feminine hygiene" products, hemorrhoid creams, and diet pills.
Have you noticed in your store that "embarrassing" items are stolen a lot? Or are we wrong about this? Let us know! Click HERE to send us an e-mail. If this e-mail function isn't working, you can reconfigure your browser settings, or send an e-mail to Marcus Felson at felson@andromeda.rutgers.edu.

Otherwise, you can write us at:
Crime Prevention Service
School of Criminal Justice
Rutgers University
123 Washington St.
Newark, NJ 07102-3094
Or call us at 973-353-5237
Or fax us at 973-353-5896



Click here to go to the SITEMAP. This photo of the Newark skyline is courtesy of www.gonewark.com.